Category Archives: Mobile Industry News

Holiday Season, Retail Advertisers, Mobile Advertising, And Millennial Media

Retail advertisers traditionally spend 3x more on mobile advertising in Q4 and during the holiday season than the rest of the year. This infographic takes a look at how campaigns performed during the 2013 and 2012 Thanksgiving shopping weeks, in … Continue reading

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Wearables Market, Wearable GPS Trackers, Futuresource Consulting, And Percent Growth Rate

The wearables market increased 40 percent globally in the third quarter of this year, compared to the same period a year prior. Consumer demand for wearable technology is on the rise, with Q3 global shipments totaling 12.7 million units, up … Continue reading

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Global Industry Initiatives, Mobile Marketing Association, Entire Internet Experience, And Video Watch-through Rates

We?re no longer living in a desktop world. The entire Internet experience has shifted to mobile, and that?s become increasingly apparent for digital video. In fact, the personal connection consumers have with their smartphones is playing out in the form … Continue reading

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Movable Ink, Marketing Platform Movable, Android Marketshare Dominance, And Consumer Device Preferences

Email marketing platform Movable Ink has released its Q3 ?Consumer Device Preferences Report.? The report is focused on email engagement and based on statistics captured from across the company?s client base. The report states

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Proximity Technology, Mobile Proximity Technology, Interactive One-day Event, And Mobile Thought Leaders

BeaconConf is a free educational online forum to showcase innovative use cases surrounding beacon and proximity tech. This interactive one-day event will feature mobile thought leaders from around the world in a series of live panels and presentations accessible from … Continue reading

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